Fly Celebrating Fly Smart: GoAir launches ‘CHRISTMUS-T HAVES’ campaign>

  • First airline in India to introduce festive meal offerings during Christmas


Mumbai, 27 December 2019: Holiday season is in full swing and what could be more unique than a festive treat in the air. Adding delight and delicacies to Christmas celebration, GoAir, Asia’s most trusted, punctual and fastest growing airline has launched its festive special campaign – ‘CHRISTMUS-T HAVES’.

The campaign is conceptualized to provide the specially curated Christmas meal to passengers, flying this festive season. They simply have to pre-book these meals while booking their flight tickets. GoAir is the pioneer in the aviation sector to bring such celebrations to the sky. In the past, the airline has similarly celebrated special meals or goody bags with in-flight passengers on Navratri, Ramzan, Diwali and now Christmas.

Ms. Shabnam Syed, Vice President & Head of Marketing and E-Commerce, GoAir said, "Any and every reason that can bring a smile on our passengers faces, is the objective of all of our marketing activities. We are becoming a nation that is always on-the-go, why should we miss out on celebrating the joys of Christmas or any other festive when flying. Just some smart planning and smart flying is required to make moments memorable in life."

The Christmas meal features veg & non-veg snacks, cakes, and juices available for select destinations. The offer is valid for travel between 24th to 30th December 2019 and pre-booking can be done till 29th December, 2019. The Christmas menu is available upon pre-booking while booking on or mobile app.

GoAir is running the campaign across social media platforms including Facebook, Twitter, YouTube, Instagram, and LinkedIn. The communication is weaved around holiday travel by using eye-catchy & engaging content, designs, and video collage. In the campaign video released on Christmas day, the passengers can be seen enjoying the festive feast grinning ear to ear.

GoAir currently operates 325+ daily flights and since inception, the airline has carried 78.7 million passengers till November 2019. GoAir flies to 36 destinations that include 27 domestic destinations namely Ahmedabad, Aizawl, Bagdogra, Bengaluru, Bhubaneswar, Chandigarh, Chennai, Delhi, Goa, Guwahati, Hyderabad, Indore, Jaipur, Jammu, Kochi, Kolkata, Kannur, Leh, Lucknow, Mumbai, Nagpur, Patna, Port Blair, Pune, Ranchi, Srinagar, Varanasi and 9 international destinations namely Phuket, Male, Muscat, Abu Dhabi, Dubai, Bangkok, Singapore, Kuwait, and Dammam.   




Agency: Kinnect, Mumbai


You can follow Go First on: